Burying Your Negative Search Results with Links to Positive Results
This past week I had a friend complain to me about how his college writings were following him everywhere he went. He’s now working in a government office, and his reputation matters a lot to him. “We change a lot, even if it is only a year after we are out of college.”
He’s right. As [...]
An Employer’s First Impression of You is on Google
Let me begin by telling you a story.
There once was a student in college who regularly wrote for her school’s papers (not me I swear). Outside of school she was working for Fidelity doing the job of an MBA, managing the accounts of high net-worth individuals. She was getting final round interviews at all the [...]
Google Okay’s Reputation Management
Andy Beale over at Marketing Pilgrim just wrote an article describing Google’s position on reputation management.
While it’s not really new news (since reputation management is basically just search engine optimization for individuals), the okay is nice to see for those who are nervous about Google in light of what what Google has done to sites [...]
MSNBC Explaining the Importance of Social Media
MSNBC has aired a piece about social networking for brands and individuals. They are doing a five part series that involves interviews with the CEO of Facebook, LinkedIn, and other social media platforms. If you haven’t yet been convinced that having a presence online is important then I highly recommend you watch this. Highlight – [...]
Fortune 100 CEO’s Desperately Need Social Media Help
The verdict is in, Fortune100 CEO’s are slow on the uptake when it comes to social media, and they are missing out on valuable opportunities because of it. UberCEO posted a Slideshare presentation on the topic with some great facts that’ll get you thinking thinking:
Fortune 100 CEOs Are Social Media Slackers
View more presentations from Sharon [...]
Andy Beal Shares Basic Strategies to Monitor Your Online ID
Andy Beal, one of the big players in reputation management, has put together a really simple guide on how to manage your own online reputation.
What he describes is a time-consuming process, but well-worth the headache for those that need a little bit of online reputation cleanup.
Social Media for CEOs
Recently I ran into a a great slideshare post on UberCEO that discusses the social media habits of American CEOs.
Fortune 100 CEOs Are Social Media Slackers
View more presentations from Sharon Barclay.
I suppose you could read this in two ways. You could conclude that because the top 100 CEOs don’t see the importance in social media, [...]
Does Reputation Management Work?
When I first went to college I remember waiting my roommate assignment. It came in the mail, I tore open the envelope, skimmed the letter inside, and found the name of my new acquaintance. After finding it, I ran to the computer, went to Google and typed his name in the search bar. I found [...]
If someone searched for your name or business on the internet what would they find?
Wouldn’t it be nice if when people searched your name, they’d find tons of relevant information about you?
The problem is that when our name is searched, most of what people will find is irrelevant, about someone else, or isn’t indicative of the image we’d like to present to the world (if you don’t believe me, [...]
What is searchEGO™?
searchEGO is a new suite of services from The JAR Group that will actively craft, manage, and protect your personal reputation online. We utilize proven methods in search engine optimization to ensure your personality and hard-earned credentials shine through the online noise when clients, acquaintances, and leads search for you online.
Don’t just read about the [...]